I’ve spoken lots about the arts and creative businesses here on The Hills recentlyand we are going to continue today to delve further into the creative hive of The Hills directory.
If you had the chance to read Wednesday’s blog on self-employment, you will not be a stranger to Mark’s work as a photographer or his story of how he decided to take the leap and start his own venture. Living in the Welsh Hills, you will see that he is constantly inspired by the wonderful landscapes, and his gallery includes photographs of stunning local scenes. I had the pleasure of asking him a few more questions, and finding out more about the man behind the lens!
As an introduction for those who don’t know you, can you tell us exactly what you do?
Yes I provide photography for businesses; my photographs of people, places or products are used for all marketing requirements including websites, brochure work and social media. I work with businesses of all sizes, local and national, and offer a highly tailored photographic service. I work closely with my clients to make sure the brief fits their needs.
Where is your business based?
I work from home in Froncysyllte, north Wales, just above the world heritage Pontcysyllte aqueduct. I have amazing views of the Dee Valley and the Aqueduct. I live with my lovely wife Gaynor, Sprocket our nutty springer spaniel, Brock our ancient border terrier and our latest edition to the family and my constant shadow, Hector, a 6 month old miniature wire-haired Dachshund. We live perched on the edge of and old quarry with 100ft drops on two sides and an old chapel built in 1850 by the quarry workers who also built a pub next door! I haven't always lived here, far from it. I was born in Liverpool and at the age of 7 we moved out to the countryside in Lancashire where we stayed until I was about 22. I moved to Leicestershire to begin my sales career in horticulture which has lasted for over 30 years and took me all over the UK and giving me the perfect opportunity to develop my passion for photography and shoot many different landscapes and buildings.
How did Fetherstone photography come into being? When did you launch?
Just 3 months ago I was made redundant from my position of horticultural crop specialist from a leading Agronomy business after they restructured and moved away from the area I was serving. This gave me the perfect opportunity and the nudge I needed to start my new business "Fetherstone photography" which has been my dream for many years!
How did you find the process of starting your own business?
Having owned and been Managing Director of my own business a long time ago, I had a real head start this time around... only there was no social media then, which means I have a lot to learn, so life was much simpler!
Who are your ideal clients?
I love working with small to medium sized businesses, similar to myself who are trying their very best to make a go of building their own dream. They are enthusiastic and creative which makes my work exciting.
What have been the highs and lows of working for yourself so far?
I have to say, so far only highs! I have made a concentrated effort to search for, and will take advantage of any help and support that is out there, with The Hills being the perfect example of the support and guidance that I need to move my business forward. I can’t tell you the difference that starting up on my own has made to my life! No more wearisome drives up the M6 and sitting in endless traffic jams, no more sales targets and pressure to perform! Of course, conversely there is no lovely company car and and steady wages every month! But I have never been happier and I am determined to make a success of my business. My time is currently spent doing lots of networking and meeting with people who I hope can help and support me going forward. My years in sales mean I have a lot to give back to the small business community too.
What are your goals for your business?
I want to helping small businesses achieve their goals with the help of my photography, and having a full diary but being in a position to have a few days off when I want to!
Where can people reach you?
You can get hold of me by phone on 07900 607592, email at firstname.lastname@example.org or my website www.fetherstone-photography.com.
Well they say that a picture paints a thousand words, and Mark’s images certainly do!
Check out the photographers, illustrators, designers, and other creatives who’ve also joined us at The Hills to promote their artistic business on our Collaborators page and if you would like to join us, apply for your own listing today; it really is the simplest way to promote your rural business.